This service is an excellent starting point for the investor relations professional and others in the financial / capital markets team. G&A analysts examine your existing shareholder base to identify asset managers and institutional investors with an interest in sustainable investing and ESG corporate performance in their analysis and portfolio construction.
Profiling provides an understanding of the opportunities inherent in the current holder base for expanding the corporate IR storytelling with inclusion of ESG information. This enhanced messaging further allows for the organization to target potential investors with a focus on ESG that could have an interest in the company.
ESG / sustainability-focused investors tend to have a longer holding period, so working to cultivates these investors can help to build a long term, stable shareholder base.