Cuppa Joe? Many of us love our morning coffee (“the Joe”), but we should think more about growers at the source…

Ah, that morning coffee — so delicious for many of us.  The products of the “coffee belt,” encircling the globe just north and south of the Equator, are made from a valuable commodity — the coffee bean. Harvesting those is a US$100 billion annual commodity, writer Jodyn Cormier tells us on the Care2 web platform, second only to the value of the oil market.  And yet…she writes that the average coffee farmer gets $1,000 per season for his/her work.

That, Cormier concludes, makes coffee an industry that is inherently unbalanced and unfair.  And then the writer focuses on Vega Coffee (Nicaragua), a “subscription-based” coffee company that helps farmers pick, process, package, and ship quality beans direct to customers.  The customer gets the coffee within 5 days of roasting, “direct from farmers’ hands to theirs.”

The company’s founder explains how this differs from many parts of the traditional value chain in reaching developed nation coffee consumers:  The family farmer typically sells beans to a cooperative, which sells to another or larger cooperative, and then it’s to an exporter, then to a roaster (the importer), then to a coffee distributor, and on to a roaster wanting Nicaraguan coffee…and then through middlemen to retail outlets…to customer.

The Vega firm has a roastery in Nicaragua, and local farmers are involved in the roasting process, packaging the goods for export to the USA (every two weeks).  Farmer-to-roastery-to shipment to US customer.  And women are encouraged to get involved in the usually male-dominated cultivation activities.

And what about climate change?  The views from the coffee belt in Nicaragua are shared in the top story (below) as well as many other fascinating views.  Conclusion:  Vega believes people (read: we coffee consumers) should not have to trade quality for sustainability.  And they are showing how it can be done.

Author Jordyn Cormier is a Boston-based freelance writer and “avid outdoors woman.” The Care2 web platform is known for its “member petitions” resources, such as saving the rainforest and protesting President Trump’s offshore oil drilling agenda.

Should You Have to Choose Between Good Coffee and Sustainability?
(Monday – April 17, 2017)
Source: Care 2 – Coffee as a commodity is worth $100 billion worldwide—second only to oil. And yet, the average coffee farmer makes a paltry $1000 per season (which is about $3/day), and that’s without taking into consideration drought or disease…

Cradle-to-Cradle Case History: Shaw Industries

Guest Commentary by Jennifer Moore – at the Conference Board

Content originally prepared for Certification in Corporate Responsibility & Sustainability Strategies – on-line courseware by G&A Institute **

The early 21st century ushered in a new wave of heightened concern about resource scarcity and climate change. Consequently, consumers have been more concerned about the sustainability of the products they purchase and the effects they are having on the environment.

Businesses have also taken on the challenge of incorporating sustainability strategies into their business models. Many more companies are now integrating sustainability practices through product stewardship and their R&D activities.

These companies are focusing on life cycle assessments of their products and are aiming to achieve Cradle-to-Cradle status. As defined by the Ellen MacArthur Foundation, the Cradle-to- Cradle school of thought is an important branch within the circular economy concept.

Cradle-to-Cradle focuses on products that have a positive impact and reduce the negative impacts on commerce through production efficiency (see footnote 1).

Cradle-to-Cradle and circular economy goes beyond the “reduce, reuse, recycle” campaign of the late Twentieth Century to focus more on the design and production of products, rather than on consumption by the consumer.

The authoritative work, “Cradle to Cradle: Remaking the Way We Make Things”,  authored by Michael Braungart and William McDonough called for a new era of production, wherein, companies should be focusing more on “doing more good,” rather than “doing less bad.”

The goal and focus should be on the end of the product’s lifecycle, and whether it will either be safely re-entered into the environment — or be recycled back into production.

Cradle-to-Cradle aims to achieve three things: (1) eliminate the concept of waste, (2) power with renewable energy, and (3) respect human and natural systems. (2)

This concept argues that resource consumption and economic growth should not be isolated from each other. In fact, they often go hand-in-hand. (3)

The private sector is not siloed; it has been highly influenced by the public sector and discussion forums. Many non-governmental organizations (NGOs), driven by public demand, have advocated for the advancement of a circular economy. The World Economic Forum, Oxfam International and the United Nations in particular have been vocal about transitioning to a circular economy.

Also, the emphasis of the Sustainable Development Goals (SDGs) released in 2016 by the United Nations is on developing a more circular economy and seeking to implement sustainable development across the UN member states. (4)

While the SDGs are driven by politics and protecting human rights, the goals cannot be achieved without businesses and were developed with input from the private sector. There is business value for companies to align their strategy with the SDGs. (5)

Many companies have recognized the benefits of aligning their goals with the SGDs and the relationship between resource consumption and economic growth.

Consumers are now expecting companies to provide products that are eco-friendly and reduce resource waste. According to a survey conducted by Nielsen in 2014, “55 percent of on-line consumers indicated they were willing to pay more for products and services provided by companies that are committed to positive social and environmental impact, an increase from 50% in 2010 and 45% in 2011.” (6)

The Business Community’s Embrace of Cradle-to-Cradle

Businesses across all industries are now developing their product stewardship products to meet these consumer demands. Companies cite “customer demand for solutions that address global sustainability challenges, such as climate change and resource scarcity” as primary drivers of sustainable product initiatives. (7)

For example, 3M is striving for 40 per cent of their new products to be sustainable and Kimberly-Clark is developing solutions for used diapers. One exemplary model of sustainable product stewardship is Shaw Industries’ dedication to Cradle-to-Cradle.

The Shaw Industry Model

Shaw Industries is the largest producer of carpet tile in North America. While carpet tiles can have a lifespan of 10-to-25 years, commercial owners and tenants often update their facilities more frequently than that to reflect contemporary trends, resulting in a high-waste industry.

Historically, when the time came for flooring to be removed from businesses, schools, retailers, hospitals and other properties – whether for wear-and-tear or aesthetics, it was sent to landfills.

Recognizing the opportunity to create a better solution for customers and to create a product that would help advance toward a more circular economy, Shaw developed EcoWorx-backed carpet tile, which it introduced in 2008 and continues to optimize for sustainability performance.

The world’s first Cradle-to-Cradle Certified carpet tile — EcoWorx — was designed for reuse. To create a carpet tile that could be infinitely recycled with no loss of quality meant removing PVC, phthalates and other chemicals. As a result of its meticulous design process, Shaw understands what’s in its EcoWorx products and, therefore, what’s going into the next generation of its products.

Today, with 16 years and more than 3 billion square feet of EcoWorx installed, Shaw continues to optimize the product’s performance in alignment with Cradle-to-Cradle criteria – material health, material reutilization, energy, water and social responsibility.

Most recently, Shaw worked with one of its suppliers to remove an ingredient from its latex that was added to the list of banned chemicals within version 3 of the Cradle-to-Cradle Certified Products Program Standard.

Further, the company employs sustainable manufacturing practices – making efficient use of materials and natural resources, using alternative and renewable energy sources when possible, and designing and operating its facilities and manufacturing processes in accordance with widely recognized sustainability and safety standards.

It completes the sustainable manufacturing process by delivering its products using the most efficient mode of transportation feasible while meeting customer deadlines.

Shaw has committed itself to embracing Cradle-to-Cradle practices and has lead the way in carpet reclamation in the flooring industry. Today, 65 percent of its products – commercial and residential – are Cradle-to-Cradle Certified, with a goal of designing 100% to Cradle-to-Cradle principles by 2030.

Not only is Shaw committed to upcycling within its own operations, it also looks for opportunities in other industries.

For example, the company converts plastic drink bottles into residential carpet through a joint venture with DAK Americas: The Clear Path Recycling Center in Fayetteville, NC produces 100 million pounds of clear flake each year, recycling approximately three billion plastic drink bottles annually.

Furthermore, in 2016 alone, Shaw supplied more than 200 million pounds of post-industrial waste to other businesses for a variety of recycled content needs. For instance, the wood flour – waste fiber from hardwood flooring operations – is used by a major producer of composite decking and the minimal waste from its resilient manufacturing facility is used to make garden hoses.

The Future for Cradle-to-Cradle in Industry

Today, sustainable leadership companies, like Shaw, can strive to achieve cradle-to-cradle production through the certified program by the Cradle-to-Cradle Products Innovation Institute.

The Institute examines certifiable products in five (5) quality categories – (1) material health, (2) material reutilization, (3) renewable energy and carbon management, (4) water stewardship, and (5) social fairness. (Footnote 8)

Sustainability managers must partner with their design and strategy teams to develop sustainable solutions to the products and services their company offers. Not only are these products essential ecologically and socially, they are also drivers of revenue growth.

If managers are concerned about getting [internal] corporate buy-in to fund ESG R&D, they are able to present the business case of how other companies — especially like Shaw Industries with the illustrations here in this case study — have seen Cradle-to-Cradle’s positive impact on their revenue. (9)

According to The Conference Board, “revenues from sustainable products and services grew at six times the rate of overall company revenues.”

In order to address Earth’s ecological crisis, companies must lead the way by ensuring they are designing eco-friendly products and services that respects the finite resources available on the planet. Sustainability managers can look to Shaw as one company that is leading by example.

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Jennifer Moore is Manager, Executive Programs, Sustainability & EHS at the Conference Board. She engages with senior executives from Fortune 250 companies to understand their needs and help solve their business issues. She oversees and executes all aspects of 15 roundtables per year.

# # #

**  Information about the G&A Institute on-line course:

http://learning.ga-institute.com/courses/course-v1:GovernanceandAccountabilityInstitute+CCRSS+2016/about

# # #

Footnotes:

(1) Ellen MacArthur Foundation. Cradle to Cradle in a Circular Economy – Products and Systems. Retrieved March 5, 2017. https://www.ellenmacarthurfoundation.org/circular-economy/schools-of-thought/cradle2cradle

(2)  Ellen MacArthur Foundation. Cradle to Cradle in a Circular Economy – Products and Systems. Retrieved March 5, 2017. https://www.ellenmacarthurfoundation.org/circular-economy/schools-of-thought/cradle2cradle

(3) Strahel, W. (2015). The Performance Economy. Palgrave MacMillan: 2006

(4) United Nations. United Nations Economic and Social Council. Millennium Development Goals and post-2015. Development Agenda. Retrieved March 5, 2017. http://www.un.org/en/ecosoc/about/mdg.shtml.

(5)  Yosie, T. Is There Business Value in the UN Sustainable Development Goals? Retrieved March 5, 2017. http://tcbblogs.org/givingthoughts/2017/02/07/is-there-business-value-in-the-un-sustainable-development-goals/#sthash.L0MLUAN7.xHIHNvHZ.dpbs

(6) Singer, T. Driving Revenue Growth Through Sustainable Products and Services. New York: The Conference Board, 2015. p. 17.

(7) Singer, T. Driving Revenue Growth Through Sustainable Products and Services. New York: The Conference Board, 2015. p. 8.

(8)  C2C Product Certification Overview – Get Certified – Cradle to Cradle Products Innovation Institute. Retrieved March 5, 2017. http://www.c2ccertified.org/get-certified/product-certification

(9)  Singer, T. Driving Revenue Growth Through Sustainable Products and Services. New York: The Conference Board, 2015. p. 6.

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In 2017 the G&A Institute Team Celebrates the Company’s 10th Anniversary — and Editor-in-Chief Ken Cynar’s Continuing Efforts to Keep You Well Informed

In 2017, the G&A Institute team is celebrating the 10th anniversary of the founding of our corporate sustainability consulting, counseling, advice and research firm.  Many of us at G&A worked together in a prominent issues and crisis management consulting practice serving the Fortune 100 companies and many prominent multi-national businesses.  Our former firm was acquired and the business was being wound down.  And so, literally, in a garage with office space, G&A was launched.

Our mission includes sharing information and working to inform and educate managers in the corporate sector, and in the investment community, about the rising importance of corporate sustainability, corporate social responsibility, corporate citizenship, and the increasing focus by investors on all of this.

Over time the preferred approach of combining corporate environmental management factors, the addressing of social or societal concerns, and adopting more effective and investor-responsive corporate governance by public companies — the critical “ESG” factors — included many issues and trend that were familiar to us.  As a team, we had worked on these issue sets for many years as we counseled large company managements.

Our first activity as we got underway was the launch of our Accountability Central web platform.  Our colleague Ken Cynar organized the task, setting up his systems for scouring traditional and other media for “sustainability,” “responsibility,” “ESG” and related news, commentary and research results.  Very early in the morning, Ken would scour to find (literally back then) a handful of content to share with our growing audience.

Ten years on, Ken (our Editor-in-Chief) is at the top of his game. This is our 341st weekly issue of the newsletter.  This week he shared with our readers more than 100 articles, all selected by hand, scanning some 1,000 (!) items every week.  A typical week, says Ken, modestly.

Ken joined our team after a distinguished career in government service almost 20 years ago.  He brings you news and more from “everywhere,” in that he has done his scanning, selection and “posting” from such locales as the Czech Republic (his most recent trip), Germany, Italy, France, and various places around North America.

Ken’s selections continue to populate our Accountability Central website; our SustainabilityHQ news selections, and of course, this newsletter.  To Ken, our team member 10 years in — thank you, and well done!

Ken’s selection for you as Top Story this week is a very interesting read.  The panel convened in Singapore was supposed to talk about “Will Businesses Drive the SDGs?” — but quickly veered into a discussion about the financial markets, not rewarding companies for improving their ESG performance…and so the SDG goals cannot be met.  This turned out to be a very controversial dialogue — one you’ll want to tune in to. Many companies are mentioned as the conversation continued and points were made pro and con about sustainability issues and topics.

Speaking of SDGs, G&A has developed an “SDG Alignment Analysis and Strategic Advice” service offering to help companies leverage and align with the SDGs to maximize the impact and value of their corporate sustainability journey and sustainability reporting.  Find out more here.

Top Story

Do financial markets care about sustainability?
(Tuesday – March 07, 2017)
Source: Eco-Business – Razzouk threw this grenade at an audience of sustainability professionals last month, suggesting that as the market does not reward companies for improving their environmental and social performance, the UN’s Sustainable…

How Valuable is Your Brand — and What Are You Doing to Enhance the Brand Through Your Company’s Sustainability Journey?

And how much value might your enterprise be “losing” in untapped brand value? Hmmm…

Some of the most popular — and valuable — brands in the world are housed under the big umbrella of Unilever (and consider that the Anglo-Dutch parent company name itself is a valuable brand).  Think Unilever brands: Dove (soap); Hellmanns (mayo); Lipton(tea); Breyer’s (ice cream); and Ben & Jerry’s (one of the great pioneers in CSR and purveyors of iconic ice creams).

In results announced in January, Unilever said its sponsored international survey results revealed these top lines:  (1) today a third of consumers are buying from brands based on their social and environmental impact; and (2) there’s a billion Euros opportunity now for brands that make their sustainability credentials more clear to the marketplace.

The company said in announcing results:  “As well as confirming the public’s high expectations of brands when it comes to having a positive social and environmental impact, the study’s findings uncover an unprecedented opportunity for companies to get it right.  More than one-in-five people surveyed said they would actively choose brands if they made their sustainability credentials clearer packaging and in marketing.”

This represents a potential untapped opportunity of almost one trillion Euros out of a 2.5 trillion euro total market for sustainable goods.  Wow!

Looking at this, Jake Dubbins, savvy CEO of the London-based media/ad firm, Media Bounty, was moved by the results to offer his own views on “brands, and the multinational companies that own most of them.”   He looks at the actions of Unilever, Tesla, The Body Shop, Energizer, and other brand marketers.

Says Dubbins: “…there’s a huge shift taking place…effectively positioning your brand as sustainable…you’ll be well placed to tap into the emerging  markets across the globe who are now leading the way in sustainability…”

Jake offers us more of his expert perspectives on why the most “sustainable” brands enjoy clear competitive advantage (and “top tips for success”) in his post on The Drum.

That’s our Top Story for you this week:

Research for Unilever shows that brands are missing out on £820 billion by not pushing sustainability
(Tuesday – February 21, 2017)
Source: The Drum – What defines sustainable? How sustainable is your brand? In short, does your brand actually have permission to ‘push’ sustainability?

Doing the Right Things in Business — Making the Business Case – Making the Financial Case — Also Incorporating the Moral Case?

It’s an age-old topic of discussion:  Where in American business do the issues of morality, ethical behaviors, and “fair and equitable” fit in?  Andrew Winston, author of the best-selling “Green to Gold,” explores the topic (“morality”) in an essay on Sustainable Brands’ “New Metrics” web platform.

Morality:  moralizing; degree of conforming to moral principles.  So — in exploring the subject of morality in business, Andrew Winston thinks managers should crank the “moral” arguments into making-the-business case-for-corporate-sustainability discussions.  Making-the-financial-case (“investors want to know…”) is occurring more frequently now with many more mainstream investors focused on the firm’s ESG performance and the sustainability journey of especially large-cap enterprises.

“This is the right thing to do…” may be the persuasive argument in making the business case to decision-makers.  The moral positions of companies and their leaders are facing greater scrutiny now, says Winston.  Will companies defend LGBT rights — or protect immigrant employees?  Will they publicly argue for greater attention and action on climate change issues?  (It’s the right thing to do, many of you, dear readers, will agree.)

In our Top Story, author Andrew Winston sets out four “buckets” of arguments as to how the initiatives companies pursue create value — and three “mainstream” arguments (have some element of making-the-business-case, such as “short-term financial wins”).  The fourth argument — improve the shared commons —  and is it time to broaden how we talk about sustainability and bring in a moral dimension.

The traditional business case is still critical – but broadening the arguments in making the sustainability business case has Winston wondering if a combined logic or “good for business” and “good for the soul” will work.  He welcomes your thoughts after reading the essay.

Governance & Accountability Institute, Inc. is now in the 10th year of operations.  When we founded G&A back in 2007, we adopted the tagline:  Helping our clients do the right things for the right reasons.  That’s guided us to 2017 and benefited many of our corporate clients and our partners-in-progress.

Is it Time to Add Morality to the Business Case for Sustainability?
(Monday – February 06, 2017)
Source: Sustainable Brands – Every manager (or consultant) who has pitched an initiative under the banner of “sustainability” has faced the same question nearly every time: What’s the business case?

The Best Intentions of C-Suite On Corporate Sustainability — Results in Are In With Sharing of Bain & Co Survey

This is not encouraging: the respected management consulting company Bain & Company surveyed the leaders of 300 companies engaged in “sustainability transformation” and conducted interviews with heads of sustainability recognized for outstanding results.

The question: What are the results of instituting sustainability as a top priority? The answer: Alas, not really encouraging for stakeholders, says Bain & Company. There’s an important “but” here with tips for CEOs and C-suite on how to overcome the odds of losing forward momentum in corporate sustainability efforts.

The management consulting firm published the results of its research in: “Achieving Breakthrough Results in Sustainability.” This effort found that for the 300 companies, only two percent (2%) of their corporate sustainability programs achieved or exceeded their aims when compared to the companies’ other transformation programs (which had a 12% success rate). There are “change traps” that keep companies from reaching their goals.

Key quote: “Too often, sustainability gets stuck in first gear, while the need for change is accelerating,” said Jenny Davis-Peccoud, who leads Bain’s Sustainability & Corporate Responsibility practice. “Once companies learn to navigate common roadblocks, they open the door to a transformational journey and the potential to leave a legacy,prompting companies to redefine what it means to be a leader in their industry.”

We see this in our analysis of corporate sustainability reporting as the Global Reporting Initiative data partners for the United States, United Kingdom and Republic of Ireland. The corporate leaders in sustainability have made “the journey” an integral part of strategy-setting, operations, marketing, employee motivation, stakeholder (including investor) engagement, and incentivizing internal behaviors. The “leaders” and “laggards” in sectors and industry categories self-identify through their reporting on achieved progress (and stalled progress is also apparent).

For 2016 our analysts reviewed more than 1,500 corporate sustainability / responsibility / environmental progress / citizenship reports published by companies and databased key characteristics, data sets, achievements, and more. This intelligence is leveraged in our client services, shared research and teaching programs.

One of the issues Bain found in its survey effort and conversations with managers is that the rank and file employees do not see sustainability as a business imperative — even though those at the top of the organization understand that enhancing the firm’s “public reputation” is a key driver for sustainability change. Two important factors emerged from the Bain effort: Less than 1/4 of the firms surveyed said employees were held accountable for sustainability through incentives; and, there was a lack of resources as well as competing priorities to deal with.

G&A Institute analysts look for the winning characteristics that overcome these obstacles in their report analysis. G&A has designed a series of tools and services to help companies engage more effectively with their employees on sustainability goals and initiatives that is proving to be very successful among our clients. Please let us know if you’d like to set up a call to discuss how we can help your company.

Among the four tips for CEOs and corporate leadership from Bain: “Highlight the Business Case.” (Helping to make the case: for brand marketers, those with a demonstrated commitment to sustainability grew four times faster than their peers in 2015, according to the Nielsen Global Corporate Responsibility Report.)

There’s more in the Top Story this week, along with information on requesting a copy of the report from Bain & Company. Inc.

Corner Office Sustainability Passions Get Trapped at the Top: Why 98 Percent of Companies Do Not Achieve Their Sustainability Goals
(Wednesday – January 25, 2017)
Source: CSRWire – A new report from investment leader and management consultants Bain & Company — “Achieving Breakthrough Results in Sustainability” — finds that only 2 percent of corporate sustainability programs achieve or exceed their aims, compared to 12 percent of other corporate…

The 100 Most Sustainable Global Companies According to Corporate Knight Analysis

Every year the Canadian-headquartered firm Corporate Knights (publishing, research) ranks “the world’s most sustainable companies,” from a universe of 4,000 global enterprises with market cap of at least US$2 billion each. The research team applies 14 metrics in its analysis of “corporate sustainability” to evaluate the management and governance of the sustainability journey.

This year’s list was unveiled at the annual meeting of the World Economic Forum in Davos.  Among the top 100 “most sustainable companies” are firms headquartered in the USA, the Netherlands, Germany, Switzerland, Norway, Denmark, France, the United Kingdom, Finland, Brazil, and other nations.  The firm ranked #1 by Corporate Knights is Siemens (Germany’s giant industrial manufacturer); #2 is Storebrand ASA (Sweden-insurance); and #3, Cisco – IT leader — USA.  In the Top 10 rankings, there are two US firms (Cisco and Johnson & Johnson); in the next 10 rankings, there is one (McCormick & Co); and in the next 10 (#20 to #30) there is one – Allergan (healthcare).  Overall, the USA had the most companies in the rankings: 19.

Among the key metrics for this important Global 100 ranking by Corporate Knights:  the level of executive compensation.  The ratio of CEO pay to average worker is considered.  This is interesting to note going forward; in 2017 under Dodd-Frank rules (unless the rule is rescinded in some way) American companies will have to start publishing the ratio of CEO pay comparisons to the median worker. The Glassdoor web site in August 2015 stated that this ratio is 204 times (CEO to median pay).  That ratio will be reported by US public companies beginning this year.

The Global 100 Most Sustainable Companies list and background information is in our Top Story this week by Forbes staffer Jeff Kauflin, who writes on management and leadership.  He’s written for Fast Company and Business Insider in the past.

There is more information at Corporate Knights (“the Magazine for Clean Capitalism”).

Read the Januray 17, 2017 Forbes article: The World’s Most Sustainable Companies 2017

The NYT Brings Us Encouraging News in the Swelter of Negative Reports as Sustainability Advocates Consider Possible Changes of Course in the New Year for U.S. Federal Government Policies

Leading Business readership publication focuses attention on the dramatic rise of ESG factors in investing over the past five years in wrap up story…

If you have not yet seen the story by Randall J. Smith that appeared in The New York Times Business Section on December 14th, we urge you to read it now, and to share it with your colleagues. Especially those occupants of the C-suite, board room, investor relations office — this will help to make the important case for ESG / sustainable investing. It’s our Top Story this week and the headline puts things in focus: investors are sharpening their focus on “S” and “E” risks to stocks.

This is a front page, Business Section [Deal Book] wrap-up feature that shares news, commentary and important developments at such organizations as MSCI, Vanguard, TIAA-CREF, Goldman Sachs, Perella Weinberg Partners, Rockefeller Brothers Fund, US SIF, Heron Foundation, Parnassus and other leaders in sustainable investing.

“Investing based on ESG factors has mushroomed in recent years,” author Randall Smith explains, “driven in part by big pension funds and European money managers, trying new ways to evaluate potential investments.”  The article helps those not yet familiar with sustainable investing to understand the increasing momentum in “sustainable” or “ESG” or “sustainable, responsible & impact” investing.

The organization MSCI is in sharp focus in the piece, with Linda-Eling Lee (the firm’s able head of global research) interviewed on the company’s approach to ESG research, ratings, equities indexes, and related work.  At MSCI, the assets managed using ESG approaches is now at $8 billion-plus — that’s triple the 2010 level.  ESG-related risks and opportunities are being closely evaluated as MSCI looks at publicly-traded companies, and as explained by the MSCI head of global research, 6,500 companies are followed by 150 analysts working in 14 global offices.

The recent US SIF survey results are heralded — $8.1 trillion in professionally-managed AUM assets in the U.S.A. are determined using ESG factors in analysis and portfolio management (the big driver is client demand).  The TIAA-CREF Social Choice Equity Fund is at $2.3 billion in assets under management — doubling in the past five years.  MSCI’s ESG indexes are at $3 billion — tripling over the past three years.  Vanguard’s social index fund is at $2.4 billion — quadrupling since 2011.  There’s a new CalSTRS low-carbon portfolio (using an MSCI index) set at $2.5 billion.

This article in the Business Section of a leading American daily newspaper provides an encouraging — and very timely! — look at the momentum that’s been building the capital markets signaling mainstream capital markets uptake and dramatic growth in adoption of ESG strategies and approaches for asset owners and asset managers.

As we suggest, it is a wonderful wrap-up of top-line developments in sustainable investing that also underscores the importance of corporate sustainability to individual institutional investors — and should help to make the investing and business cases for top management.

This news article is of course timely as corporate sustainability and sustainable investing professionals consider the potential changes on the horizon with a new administration and the new congress coming to town with a very different agenda – at least what has been publicly proclaimed to date.  There is clearly momentum in the capital markets for consideration of corporate ESG factors as investment dollars are being allocated.  This is good news heading into 2017 and the probable headwinds sustainability professionals will encounter.

Investors Sharpen Focus on Social and Environmental Risks to Stocks
(December 14, 2016)
Source: New York Times – Investing based on so-called E.S.G. factors has mushroomed in recent years, driven in part by big pension funds and European money managers that are trying new ways to evaluate potential investments. The idea has changed over the last three decades from managers’ simple exclusion from their portfolios of “sin stocks” such as tobacco, alcohol and firearms makers to incorporation of E.S.G. analysis into their stock and bond picks.

For Finance / Investing Professionals: “ESG” IN FOCUS IN ALL-DAY WORKSHOP Hosted At Baruch College/CUNY – NYC

The interest in sustainable investing continues to rise in the mainstream investment community.  Numerous data & analytics providers, ratings & rankings organizations, and other influentials are busily shaping new approaches in and for the mainstream investment community. Corporate “ESG” factors are an important addition to the ubiquitous Bloomberg terminals, as example (i.e. the ESG Dashboard).  Mainstream asset managers — notably BlackRock, Morgan Stanley, Goldman Sachs, State Street, and others — are putting sustainable investment approaches in place and launching new products for clients that are demanding “investable” vehicles for “doing well and doing good” with their assets.

As an investment professional, are you up to speed on these developments?  Need to “be more in the know” about sustainable investing?  Here’s a suggestion:  plan to attend an all-day workshop hosted at the Newman Vertical Campus of Baruch College/CUNY and presented by Governance & Accountability Institute and Global Change Associates (GCA). Participants will receive a Certificate of Completion from G&A Institute and GCA.

Mark the Date:  Wednesday, December 14, 2016
The course begins at 8 a.m. and features a full day of lectures from leaders in the field of sustainable investing and corporate sustainability. A networking lunch is included. The topics to be covered include:

  • What is Corporate ESG & Why It Really Matters to Shareowners;
  • ESG Analysis, Rating & Research;
  • What Investors Need to Know about the Rising Importance of Impact Investing;
  • The Sustainable Accounting Standards Board (SASB);
  • Case Study of Corporate Malfeasance — the VW Case;
  • ESG Equity Fundamental – Data Analytics;
  • About the Baruch CSR-Sustainability Monitor Project; 
  • and, Looking Beyond Corporate Sustainability & Financial Performance.

Presenters include:  Samuel Block, MSCI; Kate Starr, Flat World Partners; Eric Kane, SASB (Healthcare); Hideki Suzuki, Bloomberg LP; Mert Demir, PhD, Weissman Center at Baruch College.  And, there’ll be presentations by the principal organizers: Peter Fusaro of Global Change Associates; and, Hank Boerner, Chairman, and Louis D. Coppola, EVP (and co-founders) of G&A Institute.

We look forward to seeing you there, at Baruch College in December! 

CLICK HERE TO REGISTER for the workshop & for more information on the course offering.

New Training Announcement: Introduction to Corporate Environmental, Social, Governance (ESG) for Investment & Finance Professionals Certification

– The Why and How of Applying ESG to Corporate Valuations

New York, NY (November 3, 2016) –  In response to the growing demand for sustainable investing education from asset owners, asset managers, financial analysts and other financial professionals we are pleased to announce a one-day certificate program entitled, “Introduction to Corporate Environmental, Social and Governance (ESG) for Investment and Finance Professionals.” The program is organized by Governance & Accountability Institute (G&A) in collaboration with Global Change Associates (GCA) and hosted by the Zicklin School of Business at Baruch College/CUNY.

The first all-day certification program will be presented on Thursday, December 14, 2016. The program is being hosted at Baruch College’s Newman Vertical Campus (55 Lexington Avenue) in midtown Manhattan.  The course will begin at 8 a.m. with registration and continental breakfast, leading into a full day of lectures from leaders in the sustainable investing field.  A networking lunch is included.  Participants will receive a certificate of completion from G&A and GCA at the 5 p.m. close of the seminar.

AGENDA

Arrival, Registration & Continental Breakfast

What is Corporate ESG and Why It Really Matters to Shareowners
Hank Boerner, Chairman & Co-Founder, Governance & Accountability Institute

Bridging the Perceived Gap Between Corporate Sustainability & Corporate Profitability: Materiality, Risk Management and How Top and Bottom Lines Are Affected
Louis Coppola, EVP & Co-Founder, Governance & Accountability Institute

Coffee Break and Networking

ESG Analysis, Rating, and Research
Samuel Block, Research Analyst – Investment ESG Risk, MSCI

What Investors Need to Know About the Rising Importance of Impact Investing
Kate Starr (Invited), Founder & CIO, Flat World Partners; formerly Vice President-Capital Deployment, Heron Foundation

Networking Lunch

SASB 101: About the Sustainability Accounting Standards Board (SASB) and More Effective 10-k Disclosure
Eric Kane, Sector Analyst – Health Care, SASB

Case Study of Corporate Malfeasance:  The VW Emissions Scandal
Peter Fusaro, Chairman, Global Change Associates

Break

ESG Equity Fundamentals Data Analytics
Hideki Suzuki, ESG Group, Equity Fundamentals Department, Bloomberg LP

About the Baruch CSR-Sustainability Monitor Project
Mert Demir, Ph.D. in Finance, Senior Research Associate, Weismann Center for International Business at Baruch College

Looking Beyond Corporate Sustainability & Financial Performance
Louis Coppola, EVP & Co-Founder, Governance & Accountability Institute
Peter Fusaro, Chairman, Global Change Associates
Lecturers include leading experts in the sustainable investing field and the participants will come away with an understanding of why ESG matters, and how to apply ESG to corporate valuations, reputation, risk, opportunity and other aspects of financial analysis.

For information and to register click the link below: 
https://www.eventbrite.com/e/intro-to-corporate-esg-for-investment-finance-professionals-certification-tickets-29052781652

About Baruch College (http://www.baruch.cuny.edu/)
Baruch College is a senior college in the City University of New York (CUNY) with a total enrollment of more than 18,000 students, who represent 164 countries and speak more than 129 languages. Ranked among the top 15% of U.S. colleges and the No. 5 public regional university, Baruch College is regularly recognized as among the most ethnically diverse colleges in the country. As a public institution with a tradition of academic excellence, Baruch College offers accessibility and opportunity for students from every corner of New York City and from around the world.

About Governance & Accountability Institute, Inc. (www.ga-institute.com)
Governance & Accountability Institute is a New York City-based sustainability research, consulting and educational services company working with corporate sector and investment community clients. Typical engagements include preparation of sustainability, CSR and citizenship reports; peer benchmarking on ESG issues and reporting; customized ESG research (environmental, social and governance performance); strategic materiality analysis; sustainable investor relations; corporate communications around sustainability; and assistance with stakeholder engagements. The company is the exclusive Data Partner for the Global Reporting Initiative (GRI) for the USA, UK and the Republic of Ireland.


About Global Change Associates (www.global-change.com)
Peter C. Fusaro founded Global Change Associates, Inc. in 1991 to focus on the convergence of energy and environmental financial markets. His insights have earned him the international status of “thought leader” in these markets. His advice to client companies who require expert guidance to navigate their way through the multiple impacts of clean energy, natural gas and water technologies has proven invaluable to them. The focus of GCA today is to assist in raising funds for clean energy funds as a Registered Representative and to assist in the commercialization of new energy technologies. Peter holds the highly successful Wall Street Green Summit (www.wsgts.com) now in its 16th year and held in New York City each spring.